Case in Point

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What is this course about?

Business

The Wall Street Journal calls Case in Point the "MBA Bible"! The world’s foremost authority on case interviewing and bestselling author Marc Cosentino demystifies the case interview process, which is not only used for recruiting in consulting but also in private equity, strategic planning, marketing, logistic, operations, and human capital. He takes you inside a typical interview by exploring the various types of case questions, and he shares with you the acclaimed Ivy Case System, which will give you the confidence to answer even the most sophisticated cases. This audio course is built upon the successful MBA Bible book - Case in Point and includes plenty of new examples, interactive roleplaying, dozens of strategy cases, case starts exercises, 21 ways to cut costs and much more. The Case in Point audio course helps you build your case cred from start to finish. You'll learn: • How to interview well for consulting firms and in general • How to use the Ivy Case System to perfect your consulting mind frame • How to analyze a business and a market • Four main case scenarios: Profit & Loss, entering new markets, Pricing and growth

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Syllabus

What if I sat you down and described a company to you. I tell you all about their business model and what market they are operating in. And not only that. I also tell you about a choice that this company needs to make. And then I stop talking. I look at you. It’s your turn to talk now.

What do you think? What should this company do?

How do you feel now? Nervous? Excited? Maybe confident? Or perhaps...overwhelmed?

Most of us aren’t born with the natural ability to jump straight into consulting. We don’t know what questions need to be asked and what to do with the information we receive.

But don’t worry, consulting is 100% a skill that can be learned. And you can learn the basics in time for the consulting interview you have coming up.

Join us as we work with Marc Cosentino, author of “MBA bible” Case in Point. Through Cosentino’s method, we’ll develop the professional skills to break down case questions and provide expert consulting advice. Advice that will mark us as impressive consultants, in interviews and beyond.

In this trailer, you’ll:
• See a real example of a case study 📁
• Meet your professor
• Outline what we will be learning in this course 👨🏻‍🏫

See you there!

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Lots of people apply for consulting jobs. How do companies know who to choose? Who really has what it takes to be a consultant?

The answer - or at least part of the answer - is through case questions. These mini scenarios are designed to put you in the shoes of a consultant, so that your interviewer can really get a sense of who you are as a consultant. And how you approach these scenarios is critical. It will show your interviewer whether you’re the right fit for their company.

Luckily, it’s 100% possible to prepare for these types of questions. Although each one is a bit different there are patterns and recurring themes that show up. And the more you practice, the better prepared you’ll be for whatever question your interviewer throws your way.

And that’s what we’ll be doing in this course.

In this lesson, we’ll learn:
What a case question is ❔❓
Different categories of case questions 🔢

Looking forward to seeing you there 🙋🏾‍♂️

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When you hear a case question, what’s the first thing you do?

When you’re first presented with a case question, it can seem really overwhelming. There’s a lot of information and it can be hard to know what’s important. Especially when you don’t know how to recognize the different case question types and what needs to happen in each one.

The key is, of course, to know how to break it down. But, how do you do that? Well, that’s what we’ll be learning in this lesson.

We’ll talk about:

The VERY first thing to do when you get a case question 1️⃣
The four main categories of case questions 👨🏾‍🏫

See you there!

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Consulting or not, most people don’t love interviews. That first awkward handshake, the long silences, the judgmental questions. Not most people’s idea of a good time.

However, if you’re looking for a job then interviews are a necessary evil. And there are a few tips and tricks you can learn to make them go a bit smoother. Things that will help ease the tension and ensure that you leave a good impression. And that’s what we’ll be learning in this lesson:

We’ll learn:
• How an interview is structured 🧱
• What consulting firms are really looking for
• The 20 questions you’re pretty likely to encounter❔❔

See you there!

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Imagine you arrive at an interview and are given a case question. And not only that, but you need to solve the case along with four other people. Who are also competing with you for the same job. So you don’t only have to stand out from the group, but also show the interviewer that you are a team player. Sound stressful?

Now add to the mix a large graph that you’re supposed to read on the spot, math you need to do in your head, and the added burden of keeping a good rapport with your interviewer.

Consulting interviews aren’t easy. They have their fair share of elements that make them challenging. Luckily, this lesson will tackle the most stressful consulting interview scenarios. How to handle these situations with grace and leave a great impression on your interviewer.

We’ll learn tips and tricks for handling the following tricky situations:
• Group interviews 👨‍👩‍👧‍👧
• Working with graphs
• Having to do math on the spot 🤔
• Awkward silences

See you there!

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Ever had an interview that went really well? Well, almost really well. Actually everything went great until the last few minutes. And then it kind of...went downhill.

The last few minutes were just kind of awkward. The conversation petered out, you ran out of things to say. You were so eager to get out of there, you rushed through the final handshake. Didn’t make eye contact and just kind of ran out of there.

You don’t get a call back. You’re not surprised. You know it was those last few minutes that ruined everything.

How you end things off matters. And that’s what you’ll learn in this lesson, how to finish off a job interview on a strong note, so that your interviewer remembers you for what you are - a strong and confident closer.

We’ll learn:
• How to put your recommendation in the spotlight 🔦
• How to prepare for pushback
• How to stay focused as you close 🎯

See you there!

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Awkward silences. No one likes them. But when it comes to interviews, they can be especially painful. Every second that passes feels like another strike against you. And each of these strikes make your chances of getting this job slimmer and slimmer.

Luckily, Marc Cosentino has an antidote for awkward silences in case interviews. It’s called the Ivy League system. And this system actually does a lot more than help you know how to fill awkward silences. It will actually help you feel in control of the entire process. You’ll know what questions to ask and when, so that answering a case question becomes a streamlined and stress-free process.
Join us for this lesson to see how it works.

We’ll learn:
• What the Ivy Case System is and how it can help you 👉🏿
• The first 5 steps and how to use them ✋🏽

See you there! 👩🏼‍🏫

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Analyzing a company can be overwhelming. Where do you start? What questions do you ask?

Most of it comes down to developing a good intuition for business. After enough time in the field, you develop an intuition for which details are important and which aren’t. But luckily, there are a few standard questions you can learn that will help you get started. If you learn to use these questions right, you’ll be on the fast track to developing killer consultant instincts.

And those are the questions we’ll learn in this lesson. We’ll discuss:
• Seven key questions to ask when analyzing a company 👨🏻‍💼
• Four additional questions for analyzing the market your company is in 💹

See you there!️

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In this lesson we dive into the nitty gritty of the Ivy Case System, starting with our first kind of Case Scenario: the Profit and Loss (P&L) case scenario. You'll learn:
• What a P&L case scenario is made of
• How to break down the structure of this case
• How to offer solutions for P&L scenarios

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When sales stagnate, or you have a shiny new product it might be time to enter a new market, but how? And are you sure that's even the right move? Entering a new market is the second of the four case scenarios we'll learn in the Ivy Case System. In this lesson you'll learn:
• The 3 point structure for analyzing when to enter a new market
• The 4 ways to enter a new market
• Factors to consider in M&A

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Every product eventually reaches a critical question: how much should it cost? Pricing decisions are among the most important decisions a business can make and there's no shortage of case studies and case questions about pricing scenarios. In this lesson you'll learn:
• How to take apart the pricing scenario structure
• 3 ways to price
• Additional pricing scenarios

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In real estate, the most important thing is location. “Location, location, location,” as the saying goes. However, when it comes to business the most important thing is growth. And this lesson is all about just that. Growth, growth, growth.

How do you advise a company that is looking to expand? What strategies can you give them? What questions should you be sure to ask them?

We’ll look at:
• What business mean when they talk about “growth”📈
• The Ivy Case structure for a growth case
• Five practical ways clients can grow their business 🌱

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